Year
2026
Category
Portfolio
In traditional travel platforms, users often:
Struggle to understand the real value of travel packages
Don’t know who they will be traveling with
Find it difficult to evaluate how authentic the experience is
This leads to trust issues and decision-making friction.
I designed the platform with the following UX approaches:
Influencer-based model: users can clearly see who is hosting the experience
Transparent card system: price, duration, rating, and group size are clearly displayed
Filtering & categories: users can quickly find relevant experiences
Trip detail page: includes detailed itinerary and what’s included
Trust elements: ratings, reviews, and testimonials increase credibility
Highlighted differentiation with the hero message: “Travel with influencers, not agencies”
Designed cards to be minimal and easily scannable
Added influencer profiles to strengthen human connection
Simplified booking flow with clear CTA placement
The main goal of this project was not only to create a visually appealing platform but also to make the travel decision process easier, more transparent, and more trustworthy for users. By introducing an influencer-based model, I focused on building a stronger connection between the user and the experience.
This project showed me that well-structured information and clear UX decisions have a direct impact on user trust and decision-making speed.
